Those Summer Feels

Today signals the official start of summer! And it is time for unforgettable summer marketing experiences!

Today marks the official start of summer, a season filled with nostalgic scents, sounds, and sensations. The memories of summers past can transport us back to carefree days by the pool, the soothing chorus of chirping crickets, or the thrilling chase after the ice cream truck for a sweet treat. These experiences are deeply ingrained in our hearts and minds.

That's why I'm so passionate about experiential marketing. Whether we consciously label it as such or not, we all live for those small, unforgettable moments in life. The ones that stir up wonder, awe, relaxation, excitement, togetherness, or even a good laugh. These are the moments that stay with us forever.

When I envision creating a remarkable marketing promotion or experience for a brand, I draw inspiration from these same emotions. I think back to moments that have elicited those powerful feelings, whether they were wonderfully strange, darkly funny, or just downright bizarre.

Let's take a look at Adult Swim's ingenious approach. They promoted a show centered around a group of quirky characters who ran a funeral home. One of the elements they incorporated was an ice cream parlor called the "crematorium." Unconventional, right?

They embraced the darkness and turned it into an incredible, impactful experience for their fans. And now, we invite you to join us on a similar journey!

Check out the Teenage Euthanasia Hearse—it is a brand that used to exist solely on the other side of a TV screen. But now, it brings not just visuals, but sounds, tastes, smells, and textures to life. Picture a hot pink ice cream hearse, dishing out flavors like "Death by Chocolate." It's a fusion of nostalgia from the ice cream truck era of our childhood and the macabre theme of the show Teenage Euthanasia. This is an experience that fans will never forget.

CHECK OUT THIS VIDEO BELOW!!!
Teenage Euthanasia Hearse Video LINK

So, as you embark on your own summer adventures, think back to your most cherished memories. Consider holding onto those moments, as they could become the touchpoints you need to connect with your brand's fans.

In fact, We would be pumped to help you create an unforgettable marketing campaign that resonates with your audience on a deep and meaningful level.

Let's collaborate on your next marketing project. Together, we can bring your brand to life through extraordinary experiences that will captivate and delight your customers all summer long.

Stephanie Bingham