The gift that keeps on giving

A great idea can be a gift that keeps on giving for both a brand and an agency! An experiential promotion that engages the right audience, creates compelling content, and generates serious buzz and ROI will win the hearts of not only the consumers but your executives!

Rewind to 2019, when we were tasked to invent a way to “Share the Love” with Belk customers around Mother’s Day. Hitch Experiential created a 50 foot wall of flower bouquets that people could share with a mother figure in their life! Set up on a sunny day in Uptown Charlotte, the flowers flew off the wall in no time creating smiles and exposing the message “#BelkShareTheLove”

The wall was a hit with our client. So we did it again, and again, and again, and again and AGAIN! Same but different! The flower wall popped up in Dallas to celebrate a new Belk store, in Atlanta to thank our hard working teachers, and at a hospital to show gratitude to first responders during the pandemic. This simple but colorful idea has spun into a multiple-year stunt! Belk warms hearts and creates a beautiful sense of community for their customers.

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If you are looking for that special one-of-a-kind idea to add a little EXTRA to your traditional marketing campaigns, this is what we do! We LOVE the challenge of creating the most unique ideas that connect with consumers and clients alike. And our repeat clients can vouch that they continue to receive the support to create these experiential promotions because of the obvious value they bring to the brand.

Come check out our next flower wall with Belk on Saturday September 16 in Charlotte, NC at the Belk SouthPark store. This time to celebrate 135 years in business!